Tag Archives: theknot.com

theKnot.com

It goes without saying that theknot.com is a HUGE wedding resource. They themselves claim that 80% of brides turn to them for information which makes them the industry’s equivalent to Walmart. If 80% of the consumers are using them, even for just a small percentage of their planning, shopping, and other wedding prep needs then it should be a no-brainier for most wedding vendors who want to gain more clients – the knot is probably where you can find them.

That being said I recently discovered how ruthless, manipulative, and deceptive they are in their marketing, advertising, and vendor relations. As you’ll read below I sent the regional sales rep, Sara Brunner, a message expressing my feelings about their deceptive practices and asked them to change their ways. I’m not holding my breath but what I am doing though is this – blogging about it in the hopes that you my dear reader will avoid using them in favor of other, more organic, more truly local resources. Continue reading »